My Journey in Digital Marketing

Hello!

I am Nikhil Daiya, a digital marketing professional working and living in Mumbai, India. I have a progressive experience of 8 years in Digital Marketing, Search Engine Marketing (SEO), its subsets like Online Brand Reputation (ORM) and Online Brand Management (OBM), Social Media Marketing (SMM), and Search Engine Marketing (SEM), also known as Pay-Per-Click (PPC) campaigning, and Media Planning Solutions.

With a Bachelors degree in Commerce, I forayed into digital marketing in 2009. I am passionate about an entire algorithm of digital marketing and helping brands to promote themselves on the world wide web. The sheer urge to learn something new and understanding the new age of marketing induced me to acquire knowledge of Search Engine Optimization, Search Engine Marketing, Social Media, Online Reputation Management etc.

My Expertise As a Digital Marketer:

My strategy includes a mix of rich content, high authority backlinkings, and usage of non-conventional tools to make URLs rank for the intended keywords. I also have experience in Business Development and have also worked with big brands to build/develop their online presence. I assist my clients to understand the target audience and build strong communication channel with them.

Once I read a quote “Giving up is always an option but never my choice” and it became my life motto that helped me to crawl through every professional hurdle and achieve excellence in career. I currently work with a well-know digital marketing firm and here I manage SEO and ORM campaigns for various clients. ORM is a field I am currently involved in where displacing negative URLs and positioning positive URLs in the top 5 results of web, video, image, and news searches are the primary deliverable’s.

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